E-commerce
Generating Sales from a Web Site
Sales can be taken from web sites in many forms. Traditional methods
are always a safe way to offer the purchaser a means to pay for
your goods, but they do not offer the ability to produce sales as
efficiently and simply as automatic secure transactions using a
credit card. Two forms of secure commerce are available, manual
credit processing and automatic real-time credit processing.
Manual Credit Processing
Manual credit processing uses a SSL (Secure Sockets Layer) server
which allows users to transmit their personal information and credit
card number in an encrypted form. This information is stored on
the server for retrieval by your company using a secure e-mail or
faxed directly to your preset fax number. The credit card then needs
to be processed manually and the order filled.
Automatic Real-time Credit Processing
Automatic credit processing also uses SSL web pages. This setup
allows for a greater amount of transactions since the transaction
do not require manual processing. The server automatically verifies
the credit card number and process the transaction. The server then
forwards your company a e-mail with the specifics of the order for
shipping.
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